Management Team

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The Jermyn Street team at the flagship club 108 Amoy Street  is led by GM & Head Barber Steve Chapman.

CEO & Founder Keith Power provides strategic direction for The Jermyn Group and is responsible for the Jermyn Street brand and its development across Asia Pacific.

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Keith Power

CEO & Founder

Keith comes from Wales, UK and has been working in the corporate world for over 30 years. He is  also President, Asia Pacific for US based Federal Mogul Motorparts, owners of heritage brands like Ferodo and Champion. Keith is a Singapore Permanent Resident, currently based in Shanghai and travels extensively across APAC.

Keith's vision is to establish Singapore's first gentlemen's grooming in an English Gentlemen's Club type setting and so was birthed, Jermyn Street. The expansion of the Jermyn Street brand to other select cities within Asia Pacific and beyond are in the plans. Jermyn Street branded grooming products will also be launched in due course.

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Steve Chapman

General Manager & Head Barber

Steve hails from London, UK and has a genuine passion and zeal for barbering. He has an eclectic experience having worked with the UK's leading traditional barbershop Murdock London and the more edgy, AONO in Cologne, Germany.

An award winning barber - at the start of his career in the industry he was awarded 'Classic Barber of the Year' by The British Barber Association. Steve has worked as a session stylist for fashion editorials and counted among his client list actors for the world of movies and TV, entertainers, media as well as captains of industry.

Steve is now excited to bring his outstanding barbering skills to Jermyn Street's discerning clientele here in Singapore. Having a classically trained barber at the helm of the business will ensure the quality and service of Jermyn Street will reach even higher peaks.